I made this logo for a friend, for her midwife activity. We chose to use her name to make her presentation more comfortable and familiar.
The concept originates from Gaia’s request to depict her midwife activity, not only aimed at birth and maternity assistance, but concerning the entire lifetime of a woman as well.
The circles represent the endometrium during its life cycle.
From this continuous cycle I have created the decorative pattern that is at the base of Gaia’s communication.
Business cards, presentation fliers and leaflets have a simple style and the same delicate colors as the logo.